How We Blew it with the iPad Predictions

I was looking at the final details of the iPad and comparing it to all the speculation beforehand. It seems the biggest mistake with all of the predictions was in focus. Everyone was looking for revolutionary features and ignoring what Apple does best, sweat the details. There were so many wheels spinning about exotic features, very few people thought about the simple things that need to be done right.

The iPad isn’t revolutionary in its feature set. It doesn’t look at my face to figure out who is driving it or incorporate expensive OLED screens. The iPad is revolutionary in execution. It takes the tablet features that never worked before and makes them work. It’s obvious now.

35 Comments How We Blew it with the iPad Predictions

  1. marco.brandao@mac.com

    I agree with you, and I want to add that Apple aimed at price point to make the iPad. A device full of features would have a higher price.
    The great thing about it is that it is simple device that works very well and is based on the successful iPhone/iPod platform.
    My concern about it isn’t over the software part of it, it is over the hardware. Apple is a hardware company but we users get less hardware for our money. A webcam is the big missing part of it. The iPhone would be my mobile communicator device and the iPad my home communicator device. Even if it added 50 bucks to put it in the iPad I would have done it.
    Be acostumed, less is more in the Reality Distortion Field.

    Reply
  2. marco.brandao@mac.com

    I agree with you, and I want to add that Apple aimed at price point to make the iPad. A device full of features would have a higher price.
    The great thing about it is that it is simple device that works very well and is based on the successful iPhone/iPod platform.
    My concern about it isn’t over the software part of it, it is over the hardware. Apple is a hardware company but we users get less hardware for our money. A webcam is the big missing part of it. The iPhone would be my mobile communicator device and the iPad my home communicator device. Even if it added 50 bucks to put it in the iPad I would have done it.
    Be acostumed, less is more in the Reality Distortion Field.

    Reply
  3. marco.brandao@mac.com

    I agree with you, and I want to add that Apple aimed at price point to make the iPad. A device full of features would have a higher price.
    The great thing about it is that it is simple device that works very well and is based on the successful iPhone/iPod platform.
    My concern about it isn’t over the software part of it, it is over the hardware. Apple is a hardware company but we users get less hardware for our money. A webcam is the big missing part of it. The iPhone would be my mobile communicator device and the iPad my home communicator device. Even if it added 50 bucks to put it in the iPad I would have done it.
    Be acostumed, less is more in the Reality Distortion Field.

    Reply
  4. marco.brandao@mac.com

    I agree with you, and I want to add that Apple aimed at price point to make the iPad. A device full of features would have a higher price.
    The great thing about it is that it is simple device that works very well and is based on the successful iPhone/iPod platform.
    My concern about it isn’t over the software part of it, it is over the hardware. Apple is a hardware company but we users get less hardware for our money. A webcam is the big missing part of it. The iPhone would be my mobile communicator device and the iPad my home communicator device. Even if it added 50 bucks to put it in the iPad I would have done it.
    Be acostumed, less is more in the Reality Distortion Field.

    Reply
  5. marco.brandao@mac.com

    I agree with you, and I want to add that Apple aimed at price point to make the iPad. A device full of features would have a higher price.
    The great thing about it is that it is simple device that works very well and is based on the successful iPhone/iPod platform.
    My concern about it isn’t over the software part of it, it is over the hardware. Apple is a hardware company but we users get less hardware for our money. A webcam is the big missing part of it. The iPhone would be my mobile communicator device and the iPad my home communicator device. Even if it added 50 bucks to put it in the iPad I would have done it.
    Be acostumed, less is more in the Reality Distortion Field.

    Reply
  6. tfserna@tfserna.net

    The one big feature -not a revolutionary one-, but a key one imho, that is missing is hand-note taking… or ‘inking’ as they call it… I was really hoping for apple to implement that…

    People are already hoping for a pogo stick and some Evernote updated app… That would be the only way in that the iPad would represent something more than my iPhone for me…

    Reply
  7. tfserna@tfserna.net

    The one big feature -not a revolutionary one-, but a key one imho, that is missing is hand-note taking… or ‘inking’ as they call it… I was really hoping for apple to implement that…

    People are already hoping for a pogo stick and some Evernote updated app… That would be the only way in that the iPad would represent something more than my iPhone for me…

    Reply
  8. tfserna@tfserna.net

    The one big feature -not a revolutionary one-, but a key one imho, that is missing is hand-note taking… or ‘inking’ as they call it… I was really hoping for apple to implement that…

    People are already hoping for a pogo stick and some Evernote updated app… That would be the only way in that the iPad would represent something more than my iPhone for me…

    Reply
  9. tfserna@tfserna.net

    The one big feature -not a revolutionary one-, but a key one imho, that is missing is hand-note taking… or ‘inking’ as they call it… I was really hoping for apple to implement that…

    People are already hoping for a pogo stick and some Evernote updated app… That would be the only way in that the iPad would represent something more than my iPhone for me…

    Reply
  10. tfserna@tfserna.net

    The one big feature -not a revolutionary one-, but a key one imho, that is missing is hand-note taking… or ‘inking’ as they call it… I was really hoping for apple to implement that…

    People are already hoping for a pogo stick and some Evernote updated app… That would be the only way in that the iPad would represent something more than my iPhone for me…

    Reply
  11. eddiesmith78@gmail.com

    I completely agree and was just making this argument elsewhere on the web. I think it’s important to remember that Apple will never open up all of a device’s capabilities immediately. Just unveiling something like the iPhone or iPad initially is enough of an event. Once it’s in the hands of real users, they’ll gain a wealth of information on how well the device really performs, and then they’ll add bells and whistles via OS updates. It would be a mistake for them to cram too much because it just increases the risk of something not working right. And let’s face it, elegance is a major priority, so Apple will usually err on the side of fewer options than more options.

    The iPad lays the foundation for a new category of devices. It’s chances of failure would increase if they had gotten carried away with its feature set. Apple is still introducing society to the concept of this technology. The iPhone was step 1. The iPad is step 2. This technology is still in its infancy, and we are still just at the beginning of a major transformation in how we interact with computers, the web, and each other.

    Reply
  12. eddiesmith78@gmail.com

    I completely agree and was just making this argument elsewhere on the web. I think it’s important to remember that Apple will never open up all of a device’s capabilities immediately. Just unveiling something like the iPhone or iPad initially is enough of an event. Once it’s in the hands of real users, they’ll gain a wealth of information on how well the device really performs, and then they’ll add bells and whistles via OS updates. It would be a mistake for them to cram too much because it just increases the risk of something not working right. And let’s face it, elegance is a major priority, so Apple will usually err on the side of fewer options than more options.

    The iPad lays the foundation for a new category of devices. It’s chances of failure would increase if they had gotten carried away with its feature set. Apple is still introducing society to the concept of this technology. The iPhone was step 1. The iPad is step 2. This technology is still in its infancy, and we are still just at the beginning of a major transformation in how we interact with computers, the web, and each other.

    Reply
  13. eddiesmith78@gmail.com

    I completely agree and was just making this argument elsewhere on the web. I think it’s important to remember that Apple will never open up all of a device’s capabilities immediately. Just unveiling something like the iPhone or iPad initially is enough of an event. Once it’s in the hands of real users, they’ll gain a wealth of information on how well the device really performs, and then they’ll add bells and whistles via OS updates. It would be a mistake for them to cram too much because it just increases the risk of something not working right. And let’s face it, elegance is a major priority, so Apple will usually err on the side of fewer options than more options.

    The iPad lays the foundation for a new category of devices. It’s chances of failure would increase if they had gotten carried away with its feature set. Apple is still introducing society to the concept of this technology. The iPhone was step 1. The iPad is step 2. This technology is still in its infancy, and we are still just at the beginning of a major transformation in how we interact with computers, the web, and each other.

    Reply
  14. eddiesmith78@gmail.com

    I completely agree and was just making this argument elsewhere on the web. I think it’s important to remember that Apple will never open up all of a device’s capabilities immediately. Just unveiling something like the iPhone or iPad initially is enough of an event. Once it’s in the hands of real users, they’ll gain a wealth of information on how well the device really performs, and then they’ll add bells and whistles via OS updates. It would be a mistake for them to cram too much because it just increases the risk of something not working right. And let’s face it, elegance is a major priority, so Apple will usually err on the side of fewer options than more options.

    The iPad lays the foundation for a new category of devices. It’s chances of failure would increase if they had gotten carried away with its feature set. Apple is still introducing society to the concept of this technology. The iPhone was step 1. The iPad is step 2. This technology is still in its infancy, and we are still just at the beginning of a major transformation in how we interact with computers, the web, and each other.

    Reply
  15. eddiesmith78@gmail.com

    I completely agree and was just making this argument elsewhere on the web. I think it’s important to remember that Apple will never open up all of a device’s capabilities immediately. Just unveiling something like the iPhone or iPad initially is enough of an event. Once it’s in the hands of real users, they’ll gain a wealth of information on how well the device really performs, and then they’ll add bells and whistles via OS updates. It would be a mistake for them to cram too much because it just increases the risk of something not working right. And let’s face it, elegance is a major priority, so Apple will usually err on the side of fewer options than more options.

    The iPad lays the foundation for a new category of devices. It’s chances of failure would increase if they had gotten carried away with its feature set. Apple is still introducing society to the concept of this technology. The iPhone was step 1. The iPad is step 2. This technology is still in its infancy, and we are still just at the beginning of a major transformation in how we interact with computers, the web, and each other.

    Reply
  16. marco.brandao@mac.com

    Eddie I think you are right. We are looking at the transformation of computers and technology. The iPod Touch, iPhone and now iPad are the first family members of the next generation of computers.
    Not just that, as we users get more and more acostumed to the combination of simple hardware and efficient software we won’t want to get back. If you think on the new generation of users, they even won’t recognize the old computers.
    This way our lives will be transformed too. Nice future!

    Reply
  17. marco.brandao@mac.com

    Eddie I think you are right. We are looking at the transformation of computers and technology. The iPod Touch, iPhone and now iPad are the first family members of the next generation of computers.
    Not just that, as we users get more and more acostumed to the combination of simple hardware and efficient software we won’t want to get back. If you think on the new generation of users, they even won’t recognize the old computers.
    This way our lives will be transformed too. Nice future!

    Reply
  18. marco.brandao@mac.com

    Eddie I think you are right. We are looking at the transformation of computers and technology. The iPod Touch, iPhone and now iPad are the first family members of the next generation of computers.
    Not just that, as we users get more and more acostumed to the combination of simple hardware and efficient software we won’t want to get back. If you think on the new generation of users, they even won’t recognize the old computers.
    This way our lives will be transformed too. Nice future!

    Reply
  19. marco.brandao@mac.com

    Eddie I think you are right. We are looking at the transformation of computers and technology. The iPod Touch, iPhone and now iPad are the first family members of the next generation of computers.
    Not just that, as we users get more and more acostumed to the combination of simple hardware and efficient software we won’t want to get back. If you think on the new generation of users, they even won’t recognize the old computers.
    This way our lives will be transformed too. Nice future!

    Reply
  20. marco.brandao@mac.com

    Eddie I think you are right. We are looking at the transformation of computers and technology. The iPod Touch, iPhone and now iPad are the first family members of the next generation of computers.
    Not just that, as we users get more and more acostumed to the combination of simple hardware and efficient software we won’t want to get back. If you think on the new generation of users, they even won’t recognize the old computers.
    This way our lives will be transformed too. Nice future!

    Reply
  21. email@jeremiahfyffe.com

    I just noticed that I already own an early prototype of the iPad! Wow … It’s my 12in MacBook Pro screen. The thing is almost the same dimensions and it even has the option of a keyboard attached!

    Now, as applications are developed and we see advances in the next iPhone/iPad OS it truly is revolutionary that I will be able to "detach" my MacBook screen and carry everything with me. I mean, there is a powerful computer in there!

    Those who "aren’t impressed" are just impatient. We’ve got all the hardware we need in the iPad already. Now all we need … the same thing we always need … is for the software to play catchup. When have the independent software developers ever let us down. Apple just gave them a sandbox and hid millions of dollars worth of gold nuggets in there. Now, jump in and get digging.

    Good things come to those who wait … and I’ve got a prototype sitting in my lap right now, and it looks quite nice (if I could just get this stinking keyboard detached).

    Reply
  22. email@jeremiahfyffe.com

    I just noticed that I already own an early prototype of the iPad! Wow … It’s my 12in MacBook Pro screen. The thing is almost the same dimensions and it even has the option of a keyboard attached!

    Now, as applications are developed and we see advances in the next iPhone/iPad OS it truly is revolutionary that I will be able to "detach" my MacBook screen and carry everything with me. I mean, there is a powerful computer in there!

    Those who "aren’t impressed" are just impatient. We’ve got all the hardware we need in the iPad already. Now all we need … the same thing we always need … is for the software to play catchup. When have the independent software developers ever let us down. Apple just gave them a sandbox and hid millions of dollars worth of gold nuggets in there. Now, jump in and get digging.

    Good things come to those who wait … and I’ve got a prototype sitting in my lap right now, and it looks quite nice (if I could just get this stinking keyboard detached).

    Reply
  23. email@jeremiahfyffe.com

    I just noticed that I already own an early prototype of the iPad! Wow … It’s my 12in MacBook Pro screen. The thing is almost the same dimensions and it even has the option of a keyboard attached!

    Now, as applications are developed and we see advances in the next iPhone/iPad OS it truly is revolutionary that I will be able to "detach" my MacBook screen and carry everything with me. I mean, there is a powerful computer in there!

    Those who "aren’t impressed" are just impatient. We’ve got all the hardware we need in the iPad already. Now all we need … the same thing we always need … is for the software to play catchup. When have the independent software developers ever let us down. Apple just gave them a sandbox and hid millions of dollars worth of gold nuggets in there. Now, jump in and get digging.

    Good things come to those who wait … and I’ve got a prototype sitting in my lap right now, and it looks quite nice (if I could just get this stinking keyboard detached).

    Reply
  24. email@jeremiahfyffe.com

    I just noticed that I already own an early prototype of the iPad! Wow … It’s my 12in MacBook Pro screen. The thing is almost the same dimensions and it even has the option of a keyboard attached!

    Now, as applications are developed and we see advances in the next iPhone/iPad OS it truly is revolutionary that I will be able to "detach" my MacBook screen and carry everything with me. I mean, there is a powerful computer in there!

    Those who "aren’t impressed" are just impatient. We’ve got all the hardware we need in the iPad already. Now all we need … the same thing we always need … is for the software to play catchup. When have the independent software developers ever let us down. Apple just gave them a sandbox and hid millions of dollars worth of gold nuggets in there. Now, jump in and get digging.

    Good things come to those who wait … and I’ve got a prototype sitting in my lap right now, and it looks quite nice (if I could just get this stinking keyboard detached).

    Reply
  25. email@jeremiahfyffe.com

    I just noticed that I already own an early prototype of the iPad! Wow … It’s my 12in MacBook Pro screen. The thing is almost the same dimensions and it even has the option of a keyboard attached!

    Now, as applications are developed and we see advances in the next iPhone/iPad OS it truly is revolutionary that I will be able to "detach" my MacBook screen and carry everything with me. I mean, there is a powerful computer in there!

    Those who "aren’t impressed" are just impatient. We’ve got all the hardware we need in the iPad already. Now all we need … the same thing we always need … is for the software to play catchup. When have the independent software developers ever let us down. Apple just gave them a sandbox and hid millions of dollars worth of gold nuggets in there. Now, jump in and get digging.

    Good things come to those who wait … and I’ve got a prototype sitting in my lap right now, and it looks quite nice (if I could just get this stinking keyboard detached).

    Reply
  26. paulbrainerd@mac.com

    It’s all about content and this thing is going to go off the charts, just like the iPhone. Gamers rejoice!
    Second, I was quite amazed by the iWorks suite and look forward to using it. I can image everyone from realtors to Avon using it to boost sales. That’s a long way from the Fuller Brush Man door to door sales.
    Obviously missing was the magazines and periodicals. The major Mag companies had developed their own consortium in December to head off a digital Monopoly like iTunes. But I bet a dollar to donuts that we’ll be flipping pages with the iPad on National Geographic come March.

    Reply
  27. paulbrainerd@mac.com

    It’s all about content and this thing is going to go off the charts, just like the iPhone. Gamers rejoice!
    Second, I was quite amazed by the iWorks suite and look forward to using it. I can image everyone from realtors to Avon using it to boost sales. That’s a long way from the Fuller Brush Man door to door sales.
    Obviously missing was the magazines and periodicals. The major Mag companies had developed their own consortium in December to head off a digital Monopoly like iTunes. But I bet a dollar to donuts that we’ll be flipping pages with the iPad on National Geographic come March.

    Reply
  28. paulbrainerd@mac.com

    It’s all about content and this thing is going to go off the charts, just like the iPhone. Gamers rejoice!
    Second, I was quite amazed by the iWorks suite and look forward to using it. I can image everyone from realtors to Avon using it to boost sales. That’s a long way from the Fuller Brush Man door to door sales.
    Obviously missing was the magazines and periodicals. The major Mag companies had developed their own consortium in December to head off a digital Monopoly like iTunes. But I bet a dollar to donuts that we’ll be flipping pages with the iPad on National Geographic come March.

    Reply
  29. paulbrainerd@mac.com

    It’s all about content and this thing is going to go off the charts, just like the iPhone. Gamers rejoice!
    Second, I was quite amazed by the iWorks suite and look forward to using it. I can image everyone from realtors to Avon using it to boost sales. That’s a long way from the Fuller Brush Man door to door sales.
    Obviously missing was the magazines and periodicals. The major Mag companies had developed their own consortium in December to head off a digital Monopoly like iTunes. But I bet a dollar to donuts that we’ll be flipping pages with the iPad on National Geographic come March.

    Reply
  30. paulbrainerd@mac.com

    It’s all about content and this thing is going to go off the charts, just like the iPhone. Gamers rejoice!
    Second, I was quite amazed by the iWorks suite and look forward to using it. I can image everyone from realtors to Avon using it to boost sales. That’s a long way from the Fuller Brush Man door to door sales.
    Obviously missing was the magazines and periodicals. The major Mag companies had developed their own consortium in December to head off a digital Monopoly like iTunes. But I bet a dollar to donuts that we’ll be flipping pages with the iPad on National Geographic come March.

    Reply

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