Jason Snell and Myke Hurley just put a new podcast on Kickstarter, and the pitch grabbed me right away. It’s called Designed in California, and it tells the story of Apple across all fifty years of the company.

Jason did the research and writing. He and Myke present it together. If you’ve listened to either of them for any length of time, you already know that’s a strong combination. Jason has been covering Apple longer than most of us have owned a Mac, and Myke knows how to turn a good story into great audio.

Apple turns fifty this year. That’s a lot of history. The early Apple, the wilderness years, the return of Steve Jobs, the iPod, the iPhone, and everything since. I’ve read bits and pieces of it over the years, but I’ve never had it told to me start to finish by people who understand why it mattered.

You can read Jason’s full write-up at Six Colors and Myke’s take over at The Enthusiast.

I backed it. I don’t say that about every project that lands in my inbox. This is the rare one where the people and the subject both pull me in. An honest history of Apple, made by folks who love the topic and know how to tell a story. I want it to exist.

If you care about where this stuff came from, go take a look at the campaign and consider chipping in.